Amazon
India Tech Conference
Conference
Creative Direction
This was the biggest gathering of techies at Amazon India. From conceptualization to final execution, we organized the 2017 edition end-to-end at Ritz Carlton (Bangalore).
GIDS
Brand Activation
Creative Direction
For its participation in the Grace Hopper Conference India (GHCI), we helped Amazon go beyond ‘empowerment’ by encouraging women to ‘make a mark’ and leave a legacy. We combined the message with ‘footprint’ motif in a woman’s high heel shoe and created a logo based on the same concept.
ACE Challenge
Integrated Marketing Campaign
Creative Direction
Organised by Amazon India, ACE Challenge is a case study competition in which graduates from India’s best B-Schools participate. From managing digital presence, informing participants, to organizing the competition itself, Stir was the end-to-end partner for communications and experiential solution. This was also the first time in the competition’s history that a single partner was selected for all the work.