IBM
Think Summit India
Flagship Tech Event
Creative Direction
On September 12, 2018, thinkers, innovators, leaders gathered at the Think Summit in Mumbai, to make the world of business and technology work smarter.
My team and I, conceptualized the experience, developed the ERK along with my global counterparts (Executive Creative Directors - US & UK), localized the experience for India and delivered a flawless event which was appreciated by Harriet Green, GM - IBM Asia Pacific and Arvind Krishna (CEO - IBM Worldwide)
Power 9 Launch & Roadshow
Product Launch & Roadshow
Creative Direction
Showcasing technology through entertainment - IBM Power9 roadshow was packaged like an exclusive movie premiere screening!
India Data Summit
Government & Industry Event
Creative Direction
The India Data Summit brought together some of the best thinkers and practitioners of the Indian digital universe on a single platform to deliberate on how data can be leveraged for India’s march towards a trillion-dollar digital economy and improved governance while recognizing the need for principles towards responsible use of data.
This was conceptualized, designed and executed along with India Today to deliver the business results that IBM expected.
Brand Activations
Brand Experiences & Activation
Creative Direction
With my team of talented space designers, 3D artists, and execution specialists, we have branded, designed and executed multiple brand activation projects for IBM. Few are shown in the gallery.