IBM

Think Summit India

Flagship Tech Event

Creative Direction

On September 12, 2018, thinkers, innovators, leaders gathered at the Think Summit in Mumbai, to make the world of business and technology work smarter. 

My team and I, conceptualized the experience, developed the ERK along with my global counterparts (Executive Creative Directors - US & UK), localized the experience for India and delivered a flawless event which was appreciated by Harriet Green, GM - IBM Asia Pacific and Arvind Krishna (CEO - IBM Worldwide)

Power 9 Launch & Roadshow

Product Launch & Roadshow

Creative Direction

Showcasing technology through entertainment - IBM Power9 roadshow was packaged like an exclusive movie premiere screening!

India Data Summit

Government & Industry Event

Creative Direction

The India Data Summit brought together some of the best thinkers and practitioners of the Indian digital universe on a single platform to deliberate on how data can be leveraged for India’s march towards a trillion-dollar digital economy and improved governance while recognizing the need for principles towards responsible use of data.

This was conceptualized, designed and executed along with India Today to deliver the business results that IBM expected.  

Brand Activations

Brand Experiences & Activation

Creative Direction

With my team of talented space designers, 3D artists, and execution specialists, we have branded, designed and executed multiple brand activation projects for IBM. Few are shown in the gallery.